Platform Guide
Ghost CSV export, an alternative format for Ghost metadata updates
Prefer CSV over JSON for Ghost? This alternative export gives you slug, meta title and meta description in a CSV you can apply manually or via the Ghost Admin API.
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TL;DR — The quick version
Run the audit → AI rewrites every post title and meta description → download the Ghost CSV → update posts via Ghost Admin or Admin API script. Done.
Who this is for
- Ghost blog publishers
- Ghost Pro subscribers
- Independent writers
- Membership site owners on Ghost
What you get with the Ghost CSV export
Platform-specific SEO metadata and implementation guidance for Ghost CSV, using the safest supported route rather than forcing a generic bulk import.
Content-safe by design
The exporter is designed not to overwrite page-body content, product descriptions, prices, inventory, images or publication state. Original and recommended SEO values remain separate, and automated regression tests guard against destructive fields being added to exports.
- Alternative CSV format for Ghost CMS metadata updates
- Includes post slug, meta title, meta description and URL columns
- Use as a reference for manual updates in Ghost Admin
- Or import via the Ghost Admin API with a simple script
- Compatible with Ghost Pro and self-hosted Ghost
Want to plan the work across your whole team? Grab the free 36-workflow SEO + AI toolkit from Digital Womble.
The payoff
What changes when your Ghost CSV metadata targets the right traffic
This is not about writing prettier titles. It is about attracting the visitors who are ready to buy — and doing it at a fraction of the time and cost of doing it manually.
A full metadata rework that would take a content team 40+ hours of manual writing is done in under 10 minutes. Review, approve, export, import.
Every title and meta description is rewritten for the search intent behind the query — transactional, commercial, informational. You attract buyers, not browsers.
Better metadata means better rankings, higher click-through rates and more qualified visitors. That compounds month after month — not a one-off spike.
Original and recommended values stay separate so you can review page-level changes before they are implemented in the website platform.
Step-by-step guide
How to fix your Ghost CSV SEO metadata
Run the audit
Enter your Ghost site URL. We crawl every post, page and tag — up to 1,000 URLs.
Review and approve
AI rewrites every post meta title and meta description for search intent. Edit inline and approve the rows you want to export.
Download the Ghost CSV
Click the Ghost CSV export tile. You get a CSV with slug, meta_title, meta_description and URL columns.
Option A — Manual update in Ghost Admin
In Ghost Admin, open each post and paste the new meta title and meta description from the CSV into the post settings.
Option B — Admin API script
Use the included Node.js script with the Ghost Admin API to bulk update all posts programmatically. Add your Admin API key from Ghost Admin → Settings → Integrations.
Important: If you change any URL slugs or handles, set up 301 redirects from the old URLs to the new ones before or immediately after importing. This protects your existing search rankings and any backlinks pointing to the old addresses.
Choose your tier
Ghost CSV SEO audit, seven tiers from £29
One payment. Every page on your Ghost CSV site audited, rewritten and export-ready. No subscription, no lock-in, no recurring fees.
Choose the audit that fits your site.
This is an AI-native audit by Digital Womble, the original authority in search. Every page is read, scored for search intent, and rewritten for the terms buyers actually search.
Every tier includes
- AI-rewritten titles and meta descriptions for every page
- Platform-specific export or implementation file with guided steps
- Search intent classification per page
- Focus keyword, slug and redirect map included
- Broken link report with fix suggestions
Common questions
Ghost CSV SEO — frequently asked questions
Scan your Ghost CSV site with the Website Optimisation tool, review the recommended titles and meta descriptions, then use the platform-specific export or implementation worksheet. Where a safe native import is available, the instructions identify it; otherwise current and recommended fields stay separate for controlled implementation.
The tool is designed to reduce manual work, but the safest implementation route depends on the Ghost CSV content type and available identifiers. the On-Page SEO Tool separates current and recommended values and provides platform-specific instructions rather than claiming every CMS supports the same bulk-import workflow.
A one-off scan starts at £29 for up to 100 pages and covers up to 15,000 pages at the top tier. The price is shown before checkout, with no subscription required.
the On-Page SEO Tool makes titles and descriptions clearer and more intent-aligned, which can help search and AI systems interpret page purpose. It does not guarantee rankings, AI citations or inclusion in Google AI Overviews.
The Ghost CSV export is designed to preserve existing website content and functionality. It does not intentionally carry page-body content, commerce data or publication controls that could overwrite the live site. Original and recommended SEO values remain separate, and destructive-field regression tests protect the export format. Review the supplied platform instructions before implementation, especially for URL changes and redirects.
Both formats are SEO implementation aids for existing posts. The JSON pack is machine-readable for a controlled Admin API workflow; the CSV is convenient for review or manual mapping. Neither should be treated as a replacement Ghost content backup.
Use the JSON pack for a controlled machine-readable Admin API workflow. Use the CSV when a person or developer will review and map updates manually. Both are designed for existing posts.
No. Only the SEO metadata fields (meta title, meta description, slug) are updated. All post content, images, tags and authors remain unchanged.
Yes. Both Ghost Pro and self-hosted Ghost are fully supported.